Climb in the Delorian and set your clock to the ’80s because The Alarm has been busy overseeing their back catalogue this past twelve months and this coming week sees the band reissue a remastered ‘Strength’ album.  they’ve also remastered the video for the lead and title track ‘Strength’

The video was shot at Jacob Street Studios (a former dog biscuit factory in the East End of London), during the month of September 1985.

Directed by Nick Morris and produced by Fiona O’Mahoney, the video perfectly reflects the lyrical content in that it’s predominantly dark theme is interspersed with bursts of hopeful colour.

“The Strength video marked the first time that we worked with a stylist”, says Mike Peters. “Nick Morris the director wanted us to dress in a way that would fit with the monochromatic film look he was after, and so wanted us all to adopt a certain dress code. Working with the stylist (that he brought in), wasn’t something we were particularly comfortable with, but the girl in charge soon put us at our ease and found some great pieces to add to the black and white high contrast look Nick wanted to achieve. I absolutely loved the jacket she found, which was loaned from a high-end bespoke clothing designer in the fashion district behind Oxford Circus. I’d been allowed to keep it for the live television appearance on Saturday Superstore on the weekend after the video shoot and desperately wanted to keep it for the tour, but the designer wouldn’t sell as they wanted it for their fashion show in Paris. Dave is wearing a shirt from Johnsons, a then super hip rock and roll clothing store at the World’s End area of the Kings Road in Chelsea. His ubiquitous leather jeans which he wore all through the Strength tour and beyond, were from the (I kid you not), hard to find London Leatherman underground fetish clothing store on Queenstown Road, Battersea. Nigel is wearing a pretty dandy high collared shirt and cravat which made him look very distinguished and Eddie is sporting a black satin jacket that he had worn on his wedding day a few weeks earlier”.

Strength 1985 -1986 – An Oral History Updated begins serialisation from this Monday

In other Alarm news tickets for the winter tour are here – and onsale now

03.10.19 ABERDAREColiseum Tickets
04.10.19 FLEETThe Harlington Tickets
05.10.19 COLCHESTERArts Centre Tickets
11.10.19 HOLMFIRTHPicturedrome Tickets
12.10.19 SELBYTown Hall Tickets
19.10.19 CRICKHOWELLClarence Hall Tickets
23.10.19 BROMSGROVE Artrix Tickets
24.10.19 SWINDON Arts Centre Tickets
25.10.19 KINGSKERSWELL Church Tickets
26.10.19 NEWBURY Arlington Arts Tickets
31.10.19 TRINGThe Court Theatre Tickets
01.11.19 NEWBRIDGEMemo Tickets
02.11.19 PORTSMOUTH Wedgewood Rooms Tickets
03.11.19 SHREWSBURYTheatre Severn Tickets
08.11.19 DERBYThe Venue Tickets
09.11.19 DARWENLibrary Theatre Tickets
14.11.19 BURYThe Met Tickets
15.11.19 GATESHEADThe Sage Theatre Tickets
19.11.19 LIVERPOOL Epstein Theatre Tickets
20.11.19 LEEDS Brudenell Tickets
21.11.19 EDINBURGHThe Caves Tickets
22.11.19 ABERDEENThe Lemon Tree Tickets
23.11.19 PERTHJoan Knight Studio Tickets
29.11.19 STOWMARKETJohn Peel Centre Tickets